About the role
Job Description
The Marketing & Communications Manager is responsible for developing and executing the hotel's marketing and communications strategies to strengthen the brand positioning, increase awareness, drive revenue opportunities, and support the overall commercial objectives of the hotel.
The position will manage all aspects of hotel communications, including digital marketing, social media, content creation, public relations, media relations, campaigns, promotions, brand communications, and internal communications.
The role will work closely with Sales, Revenue, Food & Beverage, Rooms Division and other departments to ensure that all marketing activities are aligned with the hotel's business priorities and Accor brand standards.
Communication Strong written, verbal and interpersonal communication skills.
Creativity Ability to develop engaging ideas, campaigns and content that strengthen the hotel's positioning.
Commercial Awareness Understands how marketing activities contribute to room, F&B and overall hotel revenue.
Digital Capability Strong understanding of social media, digital marketing, online content and digital performance.
Planning & Organisation Able to manage multiple campaigns, projects and deadlines effectively.
Relationship Management Able to build effective relationships with media, agencies, suppliers and internal stakeholders.
Results Orientation Focused on measurable outcomes and continuous improvement.
Brand Orientation Strong understanding of brand consistency and ability to protect and enhance the brand.