About the role
This is a remote position.
Only LATAM-based candidates (bilingual in Spanish and English) At MyVA Support, we’re seeking a Marketing Ads Specialist to join our team and lead the execution of high-impact advertising campaigns across multiple platforms.
Role Overview The Marketing Ads Specialist will be responsible for planning, executing, and optimizing paid advertising campaigns across LinkedIn, TikTok, Meta (Facebook & Instagram), and Google Ads. This role requires a strong mix of analytical skills, creativity, and attention to detail to ensure campaigns achieve measurable results. Responsibilities * Plan, set up, and manage paid advertising campaigns across LinkedIn, TikTok, Meta, and Google Ads. * Conduct keyword research, audience targeting, and competitor analysis to maximize campaign performance. * Optimize ad creatives, copy, and placements to boost engagement, conversions, and cost-effectiveness. * Monitor campaign performance and analyze metrics (CTR, CPC, CPM, ROAS, conversions), providing actionable insights. * Implement A/B testing strategies to improve outcomes. * Manage ad budgets efficiently to ensure optimal resource allocation. * Stay updated on platform trends, algorithm changes, and digital advertising best practices. * Collaborate with design and content teams to develop compelling ad creatives.
Requirements
* Proven experience managing ad campaigns across Google, Meta, LinkedIn, and TikTok. * Strong analytical skills with the ability to interpret data and drive optimizations. * Proficiency in digital advertising tools and reporting dashboards. * Knowledge of audience segmentation, keyword targeting, and budget allocation. * Excellent communication and organizational skills. * Creativity and adaptability to changing trends. * Advanced English level (C1 or higher) preferred.
Benefits
* Monthly service fee: Let's negotiate it depending on your experience and expectations! * Schedule: Monday to Friday, 8:00 AM – 5:00 PM EST. * Productivity software may be required to monitor performance. * Exclusive service commitment during contracted hours.
Originally posted on Himalayas