About the role
The MarTechProduct Manager – AEP serves as the strategic and technical owner of Adobe Experience Platform (AEP) within the MarTech ecosystem. This role will lead the end-to-end management of AEP, including schema planning, audience segmentation, data readiness, personalization enablement, and international sandbox rollout. With a focus on scalability, governance, and business alignment, this role ensures AEP is configured to support high-impact customer engagement use cases across the organization, international markets, as well as across partners.
ResponsibilitiesKey Role and Responsibilities:
* Own the Adobe Experience Platform (AEP) roadmap, backlog, and delivery cycles across the organization, international markets, and partners. * Lead schema planning and evolution in collaboration with Data & Analytics and downstream marketing activation teams. * Define and manage scalable segment strategies to support personalization, measurement, and campaign activation. * Ensure effective enablement and rollout of international AEP sandboxes and localization support for schema and segmentation. * Partner with Marketing Ops, Customer Journey teams, and partners to translate business requirements into platform use cases. * Collaborate with AJO and CJA product managers to ensure audience readiness and platform alignment across the stack. * Work with Data Engineering to ensure proper data ingestion, data quality, and identity stitching within AEP. * Define governance models for segment naming, consent tracking, and sandbox management. * Facilitate user feedback loops, and documentation for both business and technical stakeholders. * Monitor platform performance, usage metrics, and help drive adoption across business units and international markets.
QualificationsRequirements:
* 7+ years of experience in product management, MarTech, or data platforms. * 3+ years working directly with Adobe Experience Platform (AEP) or equivalent CDP. * Experience managing platform roadmaps, requirements intake, and backlog grooming. * Strong understanding of customer segmentation, personalization, and activation workflows. * Proven experience launching global or multi-regional marketing technology platforms. * Excellent communication and collaboration skills with both technical and business stakeholders. * Bachelors degree in marketing, business, technology, or a related field
Preferred Qualifications:
* Hands-on experience with AEP schema design and segment building. * Familiarity with Adobe Journey Optimizer (AJO) and Customer Journey Analytics (CJA). * Understanding of data privacy and consent management frameworks. * Experience working in a federated or matrixed enterprise environment. * Adobe certifications in AEP, AJO, or related technologies are a plus.
Originally posted on Himalayas