About the role
Commercial Marketing Manager Location: Fully Remote Type: Full-time Start Date: Immediate
About the Role We are partnering with a forward-thinking organisation dedicated to advancing the blockchain ecosystem. This role is perfect for a dynamic and commercially driven Marketing Manager with a passion for emerging technologies and a knack for developing effective growth strategies. Youll play a pivotal role in market research, lead generation, client acquisition, and strategic planning while championing the organisations tools and services to a global audience.
Key Responsibilities
Market Research & Analysis:
* Conduct detailed research to identify market trends, customer needs, and opportunities in the blockchain and emerging technology sectors. * Analyse competitor activities and assess potential markets for expansion.
Lead Generation:
* Develop innovative strategies for lead generation across digital marketing, social media, networking events, and industry conferences. * Qualify leads to ensure alignment with the companys ideal client profile and maximise conversion potential.
Client Engagement & Acquisition:
* Engage prospective clients through outreach campaigns, tailored pitches, and presentations that address specific challenges in emerging technologies. * Highlight the organisations offerings as solutions to key industry risks and opportunities.
Product Development Collaboration:
* Work closely with product teams to provide market feedback, driving improvements and ensuring competitive positioning of solutions. * Stay updated on advancements in technology and risk management to align products with market demands.
Relationship Management:
* Cultivate and maintain strong relationships with existing clients, ensuring satisfaction and identifying opportunities for upselling or cross-selling. * Act as a trusted advisor, providing insights and solutions that enhance customer value.
Strategic Planning:
* Contribute to the development of go-to-market (GTM) strategies and set sales targets in alignment with organisational goals. * Continuously monitor and refine strategies based on market performance and evolving opportunities.
Advocacy & Education:
* Share expertise on blockchain technologies and emerging risks through blogs, whitepapers, and public speaking engagements. * Champion the organisations role as a leader in technology risk management.
Collaboration & Performance Monitoring:
* Work cross-functionally with marketing, product development, and customer support teams to ensure seamless market penetration and customer satisfaction. * Track performance metrics, prepare reports, and provide actionable insights for leadership.
Key Requirements
* Deep understanding of and enthusiasm for the blockchain industry. * Proven experience with go-to-market strategies and lead generation. * Strong client engagement, negotiation, and relationship management skills. * Ability to collaborate with technical teams and provide market-driven feedback. * Experience in strategic planning, sales performance monitoring, and reporting. * Knowledge of industry regulations, ethical standards, and risk management practices in emerging technologies. * Self-sufficient, capable of managing responsibilities independently with minimal team support.
Whats on Offer
* Be part of an innovative organisation at the forefront of blockchain and emerging technologies. * Lead impactful projects with global reach in a fully remote environment. * Enjoy a collaborative culture that values creativity, growth, and continuous improvement.
Application Process To express interest, please submit your CV and a cover letter detailing your experience and vision for the role.
Originally posted on Himalayas