Sales Development Representative (SDR) - Accounting & Financial Services

Pavago

Remote (United States) Remote Full-time 2 days ago
Workplace
Remote
Location
United States
Who can apply
Remote for people based in the United States

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About the role

Sales Development Representative (SDR) – Accounting & Financial Services

Position Type: Full-Time, Remote Working Hours: U.S. Business Hours (EST)

About the Role

We’re hiring a high-performing Sales Development Representative (SDR) to drive pipeline growth across accounting, bookkeeping, and financial services verticals.

This is not a basic appointment-setting role.

You will own:

* Outbound prospecting * Lead generation * Discovery calls * Pipeline management * Follow-ups * Closing smaller deals independently

You’ll work closely with leadership and service delivery teams to move prospects from first contact through onboarding while helping grow revenue across key service-based industries.

Target industries include:

* Churches * E-commerce * Construction * Home services * Trucking * Real estate

If you understand accounting and financial services pain points, thrive in outbound sales environments, and can confidently manage conversations end-to-end, this role is a strong fit.

What You’ll Own

Prospecting & Research

* Identify and research potential customers across target verticals * Build targeted lead lists using: * LinkedIn Sales Navigator * Apollo * Directories * Outbound prospecting tools

* Research company pain points and tailor outreach messaging * Maintain organized lead and pipeline tracking systems

Multi-Channel Outreach & Lead Generation

* Execute outbound outreach across: * Cold calls * Email campaigns * LinkedIn * Social platforms

* Generate and qualify new sales opportunities * Follow up consistently to maintain pipeline momentum * Support inbound lead generation through basic paid campaigns such as: * Facebook Ads * Instagram Ads

* Optimize outreach messaging and response rates

Discovery, Qualification & Closing

* Conduct discovery calls using frameworks such as: * BANT * MEDDIC * SPIN

* Identify client pain points and present tailored solutions * Run demos and walkthroughs using tools such as: * Digits * GoHighLevel * Service presentation platforms

* Handle objections professionally and confidently * Create proposals and close smaller deals independently * Coordinate onboarding handoff to service delivery teams

Pipeline Management & Follow-Ups

* Maintain proactive follow-up cadences across all opportunities * Ensure no qualified lead is lost due to lack of communication * Update CRM systems with: * Notes * Activities * Pipeline stages * Deal status

* Maintain strong CRM hygiene and pipeline visibility

Reporting & Performance Tracking

* Track: * Outreach activity * Conversion rates * Pipeline growth * Ad performance * Revenue contribution

* Prepare weekly sales performance updates and reports * Identify trends and opportunities to improve sales effectiveness

Must-Have Requirements

Experience

* Proven B2B sales experience in: * Accounting services * Bookkeeping services * Financial services * Professional services

* Experience conducting: * Discovery calls * Sales presentations * Deal closing

* Experience managing the full sales cycle from prospecting to close

Core Skills

* Strong experience with CRM platforms such as: * HubSpot * Salesforce * Similar systems

* Familiarity with outbound sales tools including: * Apollo * Outreach * Salesloft * LinkedIn Sales Navigator

* Strong written and verbal English communication skills * Ability to work independently in a remote sales environment * Strong objection handling, follow-up, and relationship-building skills

Nice to Have

* Experience selling into: * SMBs * Service-based businesses * Accounting firms

* Familiarity with: * GoHighLevel * Digits * Accounting workflows * Bookkeeping operations

* Experience supporting or running: * Facebook Ads * Instagram Ads * Lead generation campaigns

* Understanding of: * Financial operations * Bookkeeping pain points * Operational accounting workflows

What Makes You a Strong Fit

* You are highly results-driven and performance-oriented * You can confidently run discovery calls and close deals independently * You balance outbound prospecting with relationship-building * You follow up consistently and proactively * You take ownership of revenue and pipeline growth — not just activity metrics * You thrive in fast-paced, high-accountability sales environments

What a Typical Day Looks Like

* Research and build targeted prospect lists * Execute outbound outreach campaigns across multiple channels * Conduct discovery and qualification calls * Present tailored solutions and move deals toward close * Follow up with active prospects and nurture opportunities * Update CRM records and pipeline activity * Review outreach performance and optimize messaging

In short: You drive pipeline growth by prospecting, qualifying, nurturing, and closing opportunities within accounting and financial services markets.

Key Metrics for Success (KPIs)

* Qualified opportunities generated * Deals closed and revenue contribution * Conversion rates: * Lead → Discovery Call * Discovery Call → Close

* Outreach activity and response rates * CRM accuracy and pipeline hygiene * Consistency of follow-up execution

Why This Role Stands Out

* High-ownership sales role with direct revenue impact * Opportunity to manage the full sales cycle * Exposure to accounting and financial services industries * Performance-focused environment with measurable KPIs * Opportunity to grow into: * Account Executive * Sales Manager * Revenue Operations * Business Development leadership

* Fully remote role aligned with U.S. business hours

Interview Process

* Initial Screening Call * Recruiter Interview * Client Interview * Offer & Onboarding

Apply Now

If you:

* Have experience selling accounting or financial services * Enjoy outbound sales and relationship-building * Can confidently run discovery calls and close deals * Thrive in high-performance sales environments

This role is a strong fit for you.

Originally posted on Himalayas

About remote Sales Representative jobs

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  • CRM 45%
  • Prospecting 45%
  • Salesforce 29%
  • B2B 27%
  • Outbound prospecting 27%
  • Business development 24%

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