Solution Expert- Marketing platform (m/f/d)

METRO/MAKRO · metro.fr

Düsseldorf, NRW, Germany Full-time 7 days ago
Workplace
On-site
Location
Düsseldorf, NRW, Germany
Who can apply
Based in Germany: you usually need the right to work there

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About the role

Job Description

Your Responsibilities:

* Design and continuously improve the technical solution architecture for the Marketing Automation platform, with strong focus on Adobe Journey Optimizer, Adobe Experience Platform, Optimizely, Sinch and OneTrust integrations; * Jointly with the team and depending on system complexity, configure, customize, and optimize solutions according to business and technical requirements and platform architecture guidance;   * Act as the bridge between business needs and technical execution by interpreting business processes and embedding them into platform configurations and solution design, together with the development teams;  * Collaborate with developers, QA, support teams, product owners, country stakeholders and external vendors to ensure reliable implementation, testing, release and operations; * Support integration design for customer data, event data, messaging providers, consent and preference data, campaign performance data and downstream reporting needs; * Drive troubleshooting and root-cause analysis for campaign execution, customer journey behavior, data flow, channel delivery, platform configuration and integration topics; * Continuously improve performance, scalability, reliability, monitoring, documentation and supportability of the deployed solution; * Act as technical SPOC for countries and cross-functional initiatives, helping harmonize solution usage, rollout standards and platform adoption.

Qualifications

Required key competencies and qualifications:

* Proven experience as a Solution Expert, Technical Product Specialist, Marketing Technology Consultant, Application Expert or similar role in a complex technology environment; * Hands-on experience with at least one major Marketing Automation or customer-engagement platform. Adobe Journey Optimizer and Adobe Experience Platform experience is strongly preferred; * Experience with one or more of the following platforms: Adobe Journey Optimizer, Optimizely, Sinch, OneTrust or comparable marketing technology, experimentation, messaging or consent-management solutions; * Practical knowledge of marketing campaign execution across channels such as email, push, WhatsApp, RCS, Viber, SMS or in-app messaging; * Solid understanding of customer data, audiences, segmentation, event-triggered automation, journey orchestration, consent usage, preference management and campaign activation concepts.  * Ability to work with APIs, data mappings, integration concepts, event flows, payload structures, testing scenarios and technical documentation; * Strong analytical skills, with the ability to break down complex business processes and technical dependencies into clear solution designs; * Ability to explain technical concepts clearly to business stakeholders and translate business objectives into precise technical execution guidance; * Very good written and spoken English.

Additional Information

What we offer at METRO.digital?

* Hybrid and agile work: thrive in a flexible, multicultural environment.

At METRO.digital, we promote work-life balance through a hybrid working model. You’ll be part of self-organizing, multicultural teams that collaborate in an agile setup.

* People development: when you grow so do we!

We want you to become the best version of yourself with individual and company-wide programs and trainings for people development. Focused among other on development, leadership, appreciation ... it´s time to upskill your career.

* Support with individual solutions: we are people-caring!

We offer support whenever you need it - at every stage of your professional journey.

Want to know more about all our benefits? Discover more here.

Let´s connect soon. Apply for the role now!

Position grade within our career framework: Solution Expert (Md5 & Md7).

About jobs in Germany

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27,592 open jobs in Germany, 4,434 of them posted in the last 7 days. See all Jobs in Germany
Typical advertised pay
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