About the role
Job Description
Sales & Territory Development
* Develop and execute sales strategies across Germany, Austria, and surrounding regions * Identify, prospect, and onboard new retailers, buying groups, and * distributors * Expand product penetration within existing accounts * Conduct regular field visits to hunting shops, outdoor retailers, and distributors
Account Management
* Build long-term relationships with store owners, buyers, and category * managers * Support dealers with product knowledge, training, and merchandising strategies * Ensure strong in-store presence and optimal product positioning * Collaborate with distributors to improve availability and logistics performance
Market Expertise & Intelligence
* Monitor trends, competitor activity, and pricing within the DACH hunting/outdoor market * Provide insights on customer preferences and regional differences * Act as the “voice of the market” internally
Trade Shows & Industry Presence
* Represent the company at major events such as IWA OutdoorClassic (Germany) and regional trade fairs * Support dealer events, demo days, and in-store promotions * Strengthen brand visibility across the region
Forecasting & Reporting
* Develop and manage territory sales forecasts * Maintain accurate pipeline and account data in CRM * Provide regular updates on performance, opportunities, and risks
Qualifications
Qualifications & Experience
* Proven B2B sales experience, ideally in hunting, outdoor, sporting goods, or related industries * Strong network of dealers, distributors, or retailers in the DACH region is highly preferred * Deep understanding of multi-brand retail environments * Excellent negotiation and relationship-building skills * High level of autonomy, organization, and accountability * Willingness and ability to travel extensively within the territory
Language Requirements
* Fluent German (mandatory) * Professional English (mandatory) * French (strong asset), especially for cross-border collaboration (France / Benelux)
Key Competencies
* Relationship-driven and customer-focused * Strong commercial acumen * Market awareness and adaptability * Entrepreneurial mindset * Passion for hunting, shooting sports, and outdoor activities
Additional Information
What We Offer
* Competitive salary with performance-based incentives * High degree of autonomy within a key European region * Opportunity to work in a specialized, passionate industry * Growth potential within an expanding international organization