Founding Marketing Lead / Product Marketing Manager

Clera

Berlin Full-time €75K – €120K/yr 9 days ago
Workplace
On-site
Location
Berlin
Who can apply
Based in Germany: you usually need the right to work there

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About the role

About the Role

This role offers two marketing paths at an early-stage B2B AI company: Founding Marketing Lead or Product Marketing Manager. You will help translate a technical voice AI platform into clear, compelling positioning and build marketing that supports growth.

What You'll Do

* Develop product positioning, messaging, and storytelling that make technical capabilities clear and memorable.

* Lead go-to-market launches for products, features, customer segments, and international markets.

* As Marketing Lead, own marketing strategy, budget, KPIs, and pipeline impact while building growth programs across organic and paid channels.

* Use AI and automation to create repeatable marketing workflows, and hire and lead a team while staying hands-on.

* As Product Marketing Manager, develop sales decks, enablement materials, case studies, testimonials, and website messaging.

* Track competitive and market intelligence, test channels, and use results to guide decisions.

What We're Looking For

* For the Marketing Lead path, at least 4 years of growth or marketing experience, including end-to-end ownership and meaningful budget responsibility; for Product Marketing, at least 3 years of B2B product marketing experience.

* Experience in startups or scaleups, including building new marketing programs and scaling established ones.

* Strong ability to explain complex technical products through clear positioning and storytelling.

* Hands-on experience with marketing channels, experimentation, KPIs, pipeline measurement, and AI or automation tools.

* Experience launching into new segments or international markets and, for the Marketing Lead path, building and leading a team.

* Native or fluent German and professional fluency in English.

Compensation & Benefits

Base salary: €75,000 to €120,000 annually. Visa sponsorship is not available.

Location

On-site, 5 days a week in Berlin, Germany.

About Marketing Manager jobs in Germany

Open jobs
458 open Marketing Manager jobs in Germany, 96 of them posted in the last 7 days. See all Marketing Manager jobs in Germany
Typical advertised pay
€59,000 – €95,000 a year for the middle half of the 48 job ads from 29 employers that state a salary in euros (median €73,000). This is base pay as advertised, not total compensation. Marketing Manager salary in Germany
Skills the job ads ask for most
  • B2B 39%
  • Brand management 33%
  • Budgeting 33%
  • Go-to-market 30%
  • SaaS 23%
  • Campaign management 22%

Share of the 490 newest postings for the role that name each skill. Resume keywords for Marketing Manager jobs

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