Content Marketing Manager Resume Example (2026)
By FindAJobAI team Updated How we built this page
Content marketing manager postings usually ask for the same mix: an editorial calendar, SEO fluency, a content management system and proof you can brief and manage other writers. The resumes that stand out tie each piece of content to a business number, whether that's organic sessions, leads or a sales cycle it shortened.
The example below leads content for a mid-size B2B software company after two years running blog and email content for a regional retailer. Each bullet names the channel, the audience and what changed, rather than how many articles went out the door.
Content Marketing Manager resume template
This example as a one-page template: one column, standard headings and plain text, the format applicant tracking systems read most reliably.
After you sign up, Create my CV builds your own resume in this same one-column layout, from your real experience.
Mid-level content marketing manager resume example
A complete one-page example for a fictional content marketing manager: every bullet pairs an action with what changed because of it.
Example resume · fictional person
Skyler Sharma
Content Marketing Manager
Raleigh, NC · [email protected] · (919) 555-0138 · LinkedIn · Portfolio
Summary
Content marketing manager with 6 years of experience in B2B software and retail, running editorial calendars, SEO content and email nurture programs. Grew organic blog traffic 3x in two years and built the gated-content program that now sources 180 marketing-qualified leads a quarter. Manages 2 writers and a freelance pool of 5.
Experience
Content Marketing Manager, Larkspur Analytics
Raleigh, NC · Apr 2022 – Present
- Built and run the editorial calendar across blog, email and LinkedIn for a 25-person marketing team, publishing 8 pieces a month against ranked keyword targets.
- Grew organic blog sessions from 18,000 to 54,000 a month in two years by rewriting 40 underperforming posts and closing content gaps found in competitor audits.
- Launched a gated research report program that now sources 180 marketing-qualified leads a quarter, co-written with the product and sales teams.
- Manage 2 in-house writers and a freelance pool of 5, briefing, editing and scheduling 90% of content on time against a rolling calendar.
- Rebuilt the onboarding email series from 3 to 7 messages, raising trial-to-paid conversion by 4 percentage points.
Content Marketing Specialist, Milltown Home & Garden
Durham, NC · Feb 2020 – Mar 2022
- Wrote and published 120 blog posts and buying guides targeting seasonal search terms, growing organic traffic by 65% year over year.
- Built a 12-email welcome series for new subscribers that lifted first-purchase rate by 9%.
- Coordinated with 3 freelance writers and a photographer to keep a 4-post-a-week publishing schedule.
Skills
- Content strategy: Editorial calendars, content audits, keyword research, content briefs
- SEO and tools: Ahrefs, SEMrush, Google Search Console, WordPress, HubSpot
- Channels: Blog, email nurture, LinkedIn, gated assets, webinars
- Collaboration: Freelancer and writer management, sales and product briefings, brand voice guides
Certifications
- HubSpot Content Marketing Certification, 2021
Education
- B.A. Journalism, University of North Carolina at Chapel Hill, 2018
Fictional example by the FindAJobAI team: the person, employers and numbers are invented. Keep the structure; use your own work and numbers you can explain in an interview.
Entry-level content marketing manager resume example
A recent journalism graduate with a nonprofit internship and a few freelance bylines. Education sits under the summary, and the internship bullets lean on specific pieces and their reach instead of a long task list.
Entry-level example resume · fictional person
Thaddeus Okonkwo
Content Marketing Coordinator
Richmond, VA · [email protected] · (804) 555-0142 · LinkedIn · Portfolio
Summary
Entry-level content marketer with a journalism degree and a 6-month marketing internship at a regional nonprofit. Wrote blog posts and social captions, learned basic keyword research, and helped plan a monthly editorial calendar. Comfortable in WordPress and Canva, looking for a first full-time content role.
Education
- B.A. Journalism, Virginia Commonwealth University, 2026
Experience
Marketing Intern, Piedmont Community Food Alliance
Richmond, VA · Jan 2026 – Jun 2026
- Wrote 15 blog posts and donor stories, 3 of which became the organization's top-performing pages by traffic.
- Drafted social captions for Instagram and Facebook, helping grow the combined following by 1,100 over 6 months.
- Researched keywords for 10 planned blog topics and built a simple content calendar the team still uses.
Freelance Writer, Self-employed
Richmond, VA · Sep 2024 – Dec 2025
- Wrote 20 articles for 2 local lifestyle websites on food and small business topics, each optimized around one target keyword.
- Pitched and placed 4 guest posts that brought a combined 900 referral visits to client sites.
Skills
- Writing: Blog posts, social captions, email copy, AP style
- Tools: WordPress, Canva, Google Analytics (basic), Google Keyword Planner
- Planning: Editorial calendars, basic keyword research, content briefs
Projects
- Personal food blog (WordPress, basic SEO): grew to 2,200 monthly readers in 8 months by targeting long-tail recipe keywords.
- Mock content calendar for a fictional skincare brand: 3-month plan with blog, email and social topics mapped to a launch.
Senior content marketing manager resume example
A director eleven years in, now owning budget and a team of six. The bullets shift from writing and scheduling to setting strategy, defending channel investment and tying content directly to pipeline dollars.
Senior example resume · fictional person
Valentina Hrabowski
Director of Content Marketing
Denver, CO · [email protected] · (303) 555-0138 · LinkedIn
Summary
Director of content marketing with 11 years in SaaS, leading a team of 6 and a $1.2M content and events budget. Built the organic content engine that now sources 40% of inbound pipeline and led the rebrand of a 400-post blog archive that doubled its organic traffic.
Experience
Director of Content Marketing, Haversack Cloud Systems
Denver, CO · May 2021 – Present
- Lead a team of 6, including writers, an SEO specialist and a content designer, supporting a $40M ARR SaaS business.
- Built the organic content program that now sources 40% of inbound marketing-qualified leads, up from 15%.
- Directed a rebrand and consolidation of a 400-post blog archive, merging duplicate topics and doubling organic traffic in 14 months.
- Own a $1.2M annual content and events budget, reallocating $300K from underperforming paid social into organic and webinars.
- Set quarterly content OKRs with the VP of Marketing and present pipeline impact to the executive team every quarter.
Senior Content Marketing Manager, Birchwood Data Co.
Boulder, CO · Aug 2017 – Apr 2021
- Managed a team of 3 writers producing blog, email and webinar content for a 60-person marketing org.
- Built a customer-story program with 25 published case studies, used by sales in 45% of enterprise deals.
- Launched a quarterly webinar series averaging 400 live attendees and a 22% lead-to-opportunity rate.
Content Marketing Manager, Sablewood Media Group
Denver, CO · Jun 2014 – Jul 2017
- Ran content for 3 client accounts in fintech and healthcare, each with its own editorial calendar and voice.
- Grew one client's organic blog traffic from 5,000 to 40,000 monthly sessions over 2 years.
Skills
- Strategy: Content strategy, budget ownership, pipeline attribution, OKRs
- SEO and tools: Ahrefs, SEMrush, HubSpot, Google Analytics 4, Looker Studio
- Leadership: Hiring and coaching writers, cross-functional planning with sales and product
Education
- B.A. English, University of Colorado Boulder, 2014
How to write a content marketing manager resume
Five steps, in the order a recruiter reads the page. The format around them stays plain for every job: one column, standard headings, newest role first.
Header: name, target title and links
Use the title “Content Marketing Manager” even if yours was Content Strategist or Editorial Manager, and link a portfolio with 2-3 pieces that show range across formats. Recruiters search the standard title first.
Summary: what you do and your best proof
Name your core channels (blog, email, social), one platform or tool, and a result the content produced: traffic, leads or a conversion lift. Skip lines like "passionate storyteller"; they tell a hiring manager nothing.
Experience: newest first, a result in every bullet
Open each bullet with the content or channel, then the audience or keyword target, then the result. "Wrote 40 blog posts" says less than what those posts ranked for or how many leads they produced.
Skills: grouped, in the ad's words
Group tools by function: SEO tools, CMS platforms, email platforms and analytics. List the specific tool names ATS systems scan for (Ahrefs, HubSpot, Google Analytics) rather than generic terms like "digital marketing".
Education and certifications
List your degree with the year, plus a certificate like HubSpot Content Marketing if you hold one. Without full-time experience, add a Projects section with a blog, calendar or campaign plan that shows real planning.
Skills to put on a content marketing manager resume
Hard skills are the tools and methods of the job; soft skills are how you work with people. Each comes with one way to prove it, because a skill named only in a list counts for little. Add the ones you really have.
Hard skills
- SEO
- Name the tool you used (Ahrefs, SEMrush, Search Console) and a ranking or traffic change it helped produce.
- Editorial calendar management
- State how many channels and contributors it covered and how often you hit the publishing schedule.
- Keyword research
- Show a keyword gap you found and the piece of content you built to close it.
- Content briefs
- Mention how many writers or freelancers you briefed and what the brief standardized.
- Email marketing
- Name the platform and a segmentation or subject-line test with its open or click-rate change.
- CMS (WordPress, HubSpot)
- Point to a migration, template rebuild or publishing workflow you managed in it.
- Content performance analysis
- Name the metric you tracked monthly and a decision an underperforming number led to.
- Case studies and customer stories
- Count how many you produced and how sales or marketing used them.
- Gated content and lead magnets
- Give the asset, its download count and the leads or pipeline it generated.
- Brand voice and style guides
- Describe a voice guide you wrote and how many writers now follow it.
- Webinars and video content
- Give attendance or view numbers and what the content led viewers to do next.
- Content audits
- State how many pages you reviewed and what you did with the underperforming ones.
Soft skills
- Cross-team collaboration
- Name the teams (sales, product, design) you worked with and what the content accomplished together.
- Editorial judgment
- Describe a topic or angle you chose over another and why it performed better.
- Project management
- Give your monthly output and how you kept multiple writers or freelancers on schedule.
- Storytelling
- Point to a customer story or report that changed how a reader or buyer saw the product.
- Feedback and editing
- Mention how many writers you edited and a standard your feedback raised, like fewer revision rounds.
- Data-informed thinking
- Show a content decision you changed after reading analytics, not just a gut call.
- Adaptability
- Describe shifting the content plan after a market or algorithm change and what you did instead.
Content Marketing Manager resume bullet examples: weak vs strong
The same work, written two ways. The strong version names the tool, the scope and a result; the numbers are examples, yours must be real.
Weak: Managed the content calendar.
Strong: Ran a 12-month editorial calendar across blog and email for 4 product lines, keeping publishing on schedule 90% of weeks.
Scope, channels and a reliability number replace a vague claim.
Weak: Wrote blog posts.
Strong: Wrote 30 SEO-targeted blog posts that moved 18 keywords onto page one of Google within 6 months.
Ties the writing to a measurable search outcome.
Weak: Improved SEO.
Strong: Rebuilt 25 old posts with updated keywords and internal links, lifting their combined organic traffic by 70%.
Names the action and the traffic result, not just the skill.
Weak: Worked with the sales team.
Strong: Co-wrote 4 case studies with sales, which reps now use in 30% of late-stage deals.
Shows cross-team impact with a usage figure.
Weak: Ran email campaigns.
Strong: Segmented the newsletter list into 3 industries, raising click-through rate from 2.1% to 3.8%.
Turns a generic task into a specific test and result.
Weak: Oversaw freelance writers.
Strong: Hired and briefed a pool of 6 freelance writers, cutting average turnaround on a brief from 3 weeks to 10 days.
Quantifies the management work and its effect on speed.
Weak: Created gated content.
Strong: Launched a gated buyer's guide that generated 450 downloads and 60 sales-qualified leads in its first quarter.
Shows the asset's pull and its contribution to pipeline.
15 more content marketing manager resume bullet examples
Grouped by area of the job, so you can find the ones closest to your work. Keep the shape (action, scope, result) and replace the invented numbers with your own.
SEO and organic growth
- Rebuilt 18 cornerstone blog posts around updated keyword clusters, raising their combined organic traffic by 85%.
- Closed a content gap on 12 high-volume keywords competitors ranked for, adding 9,000 monthly organic sessions within 5 months.
- Added internal linking across 200 blog posts, lifting average time on page by 40 seconds and reducing bounce rate by 6 points.
- Audited 300 pages of blog content, pruning or merging 70 low-traffic posts and recovering 5,000 monthly sessions.
Campaigns and lead generation
- Launched a 3-part email nurture series that converted 12% of trial sign-ups to paid within 30 days.
- Built a gated industry report that drove 600 downloads and 85 sales-qualified leads in one quarter.
- Ran an A/B test on landing page headlines across 4 campaigns, raising average conversion rate from 3.2% to 4.9%.
- Coordinated a product launch content package of 8 assets that generated 2,200 sign-ups in the first week.
Team and process
- Wrote a content brief template adopted by 6 writers, cutting average revision rounds from 3 to 1.
- Onboarded and trained 4 freelance writers on brand voice, reducing editing time per article by 35%.
- Built a shared content calendar in Asana for 3 teams, ending missed publish dates for 2 straight quarters.
Measurement and reporting
- Built a monthly content performance dashboard tracking traffic, leads and engagement for 150 published pieces.
- Presented quarterly content ROI to leadership, showing organic content's cost per lead was 60% lower than paid search.
- Tagged 40 content offers with UTM and CRM campaign fields, so sales could trace 120 closed-won deals back to their first content touch.
- Set up a quarterly content audit scorecard covering 5 metrics, which led to retiring 3 recurring formats that produced fewer than 10 leads a quarter.
Content Marketing Manager resume summary examples
Two or three lines on what you do and your strongest proof. Start from the one closest to your level and use your own facts.
Content marketer with 2 years writing blog and social content for a local nonprofit and a marketing internship at a software startup. Comfortable with WordPress, basic keyword research and an editorial calendar. Looking to grow into managing a content program.
Content marketing manager with 6 years in B2B software and retail, running editorial calendars, SEO content and email nurture. Tripled organic blog traffic in two years and built a gated-content program sourcing 180 leads a quarter.
Director-level content marketer with 10 years leading content strategy for a fast-growing SaaS company. Owns a $1.2M content and events budget, manages a team of 6, and built the organic channel that now sources 40% of inbound pipeline.
Common content marketing manager resume mistakes
Each one is easy to make and quick to fix before you apply.
Counting content instead of its reach
"Wrote 50 blog posts" invites the question of whether anyone read them. Name a traffic, lead or engagement number for your best pieces instead.
No SEO specifics
"SEO-friendly content" on its own is vague. Name the tool you used and a keyword or ranking result it produced.
Mixing strategy and execution without labels
Calendar planning and audits are strategy; writing posts is execution. Keep both, but make clear which bullets are which.
Skipping collaboration with sales or product
Content managers who never mention other teams look isolated. Add one bullet showing how your content supported sales or product.
A portfolio with no context
A list of article links doesn't show thinking. Add one line per piece stating its goal, audience and result.
ATS tips for a content marketing manager resume
Applicant tracking systems turn your file into text that recruiters search, mostly for the skills and titles in the ad. They rarely reject a resume on their own; one that parses badly or misses the ad's words just doesn't come up.
- Name the CMS and SEO tools you used (WordPress, HubSpot, Ahrefs, SEMrush); ATS systems often scan for them by name.
- Pair every content bullet with a metric it moved: traffic, leads, conversion rate or time saved, not just pieces published.
- If you managed writers or freelancers, say how many and what changed because of your process, not just that you "oversaw" them.
- Separate strategy work (calendars, briefs, audits) from channel execution (blog, email, social) so hiring managers see both.
- Mention one piece of content that reached a business result like pipeline or revenue, not only traffic or engagement.
For the format itself, run the free ATS resume checklist.
Everything for Content Marketing Managers
- Content Marketing Manager cover letter examplesThree example letters and a short email version
- Content Marketing Manager interview questions30 questions with sample answers
- Content Marketing Manager job descriptionDuties, skills and requirements
- How to tailor your resume without lying
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Content Marketing Manager resume FAQ
What should a content marketing manager resume emphasize?
Pick 2-3 channels you actually ran (blog, email, social) and show a calendar or process you managed, then back each with a traffic, lead or conversion number.
How do I show content strategy versus just writing on my resume?
Add a bullet about planning: a content audit, a keyword gap you closed or a calendar you built, separate from bullets about the pieces you wrote.
Do I need SEO experience for this role?
Most postings expect working SEO knowledge. If you have it, name the tool (Ahrefs, SEMrush, Search Console) and a ranking or traffic result it helped produce.
Should I list every piece of content I've written?
No. Pick a handful that moved a number or opened a new channel, and group the rest into a skills or portfolio line instead.
How we built this page
The FindAJobAI team wrote the three example resumes, the bullets, the skills and the advice for content marketing manager roles. The people, employers and numbers in the examples are invented; the structure, the tools and the way each bullet is built are the parts to copy.
Once we track enough live content marketing manager job ads, this page also shows the skills they ask for most, counted the same way as our in-demand skills report.
Last reviewed on November 1, 2026.